Tuesday, October 27, 2009

webmaster tool verification for bloogers- Google improvement

Google announced its improvement over webmaster tool regarding verification system.It directly affect that those blogs hosted on blogger & that have not verified yet will have use meta tag verification method rather than just click on dash board to integrate this stuff.well, this will affect little bit in my point of view coz content is more important if you add unique and fresh content in your blog hosted at blogger.
They are also saying that we are working on automated verification but no need to take this kind of step if they working on.Some bloogers really harras but changing is part.

Thursday, August 20, 2009

Google caffeine- Speed up results

After long period of time, I start posting again.It was not easy that wrote posts when you have lot of work but I think spreading what you know is wonderful task. During my written posts google launch caffeine architecture and start from.

Google added new dimension calling caffeine to its search engine architecture in terms of crawling, indexing, and ranking changes. The new architecture is not incorporating these changes into their existing infrastructure or replacing it. They are providing developer preview & asking them for feedback.

Normal internet user can’t feel the difference of both searches. I also could not differentiate between the results gioogle & caffeinated results. After reading posts I opened both url & then find some difference.

While the biggest visible changes in Microsoft’s relaunched search engine, Bing, are user-interface related, Google’s new search is only infrastructure related and includes no UI changes.

You can check out the new results at CompareCaffeine.com offers side by side comparisons of new Google + old Google.

Wednesday, March 11, 2009

SEO Budget Increases Comparatively Paid Search Budget

Latest report shows that SEO budgets will increase in the next five years, while paid search budgets will decline relative to the overall marketing budgets for companies.

The growth for SEO campaigns will increase from 17.7% in 2009 to 20.3% in 2013. At the same time, growth for paid search campaigns will decline from 15.9% in 2009 to 11.3% in 2013. Growth for both SEO and paid search both will decline between 2008 and 2009, due to the economy.

Here is a chart with those percentage breakdowns:

Search marketing will continue to grow over the years, reaching $23.4 billion by 2013, up from 12.2 billion in 2008. SEO spend will grow from 1.5 billion in 2008 to 3.85 billion in 2013, while paid search will grow from 7.7 billion in 2008 to 14.7 billion in 2013. By 2013, SEO will account for more than contextual ads, which will be earning just 3.6 billion, compared to SEO at 3.85 billion.

Chart with the dollar breakdowns:

Friday, February 27, 2009

How flash can be optimized?

flash optimizationToday, you can find many web sites built upon principles conflicting with principles of search engine optimization, which should be dominant for every high-quality web resource. Flash sites, created by talented designers, look more impressive and attract web surfers. Usage of this software of Macromedia for animate banners and advertising movies could be the best decision. Flash movies can be a great thing for your site or your online business campaigns. They can draw attention of visitors, and they can help tell a story of your website, better than plain text.
If you are interested in Flash Search Engine Optimization, you can find out that the first search engine that claimed to support Flash file format.
We should embed primary navigation and important content inside a flash movie. A good part of the sites home page is flash which attract visitors to stay on the site.
When i am using flash that time i was unaware of these stuff.After that i come across Todd Perkin which is author and optimizer.He publish their book on flash opimization which i want to share with you.
You know that flash is used more now and mainly two reasons why we use flash on web sites.
It rise the animation's impact in the Internet interactive and visual environment.

During flash optimization these things should be clear in mind:

Clean design
Search Engine Optimization
Accessibility for a wide variety of browsers, including screen readers and mobile gadgets
Code validation and standards compliance
Correct functionality with all web browsers